Monday, August 01, 2005

How to get your first 3 -5 sign ups using Ezine Solo Ads

How to easily get your first 3 - 5 sign ups!

Ezine Advertising via Solo Ads:

What are ezines?

Ezines are online newsletter that people subscriber to
because they have an interest in the subject matter
described in the newsletter.

Which ezines will we target?

We want to advertise in ezines that target home business
entrepreneurs, network marketers, biz opp seekers, internet
marketers, and affiliate marketers. These are the people
that are actively interested in making money online and will
see the most value in what we are offering.

I have attached an excel spread sheet with a list of 27
ezine that I have researched and believe to be good targets
for our ad.

What type of ad do we want to place?

There are two ways to go about this, the fast way and the
slow way. To go about this the slow way we would
first place a small classified ad in the ezine that we plan
to target our solo mailings. We would then track our
response to see if a larger ad is warranted.

This method works well with direct marketing online because
it decreases risk, but it drastically increase the time
frame until we see our most wanted response - sign ups,
because we have to wait and track responses at each step.

The fast way: I have been using a faster and a little bit
more risky method. What I do is I call the list owner to ask
about their lists to try to get a feel if it is a good
match
for our ad.

Here is what you want to find out:

How many mailing do they send out a week?

You don't want to send an ad to an ezine that sends out more
than 2 solo ads a week because most likely no one will read
them.

How many new subscribers do the ezines get in a month?

You want an ezine that gets a steady flow of new
subscribers.

Have similar ads to yours for your same business run in the
recent past?

You don't want to advertise in an ezine that has had Success
University ads run in the past month or so.

Does the ezine owner have a list of references?

You may even what to ask if the ezine owner can provide you
with a short list of reference that you can contact to see
what there response rates have been like for that
particular ezine.

Is there a newsletter archive that you can take a look at?

Since you're going to be running the ad you want to see the
layout of the ezine so you know how your ad will look. You
will be able to instantly see how well it will stand out.

Bonus Tip: Ask for an endorsement

Ask the ezine owner if they will ad a couple short sentences
to endorse your ad. If they will do this it will greatly
increase your response rate I promise.

Ask them to include something like . . .

This is "list owner", the following message is from "you" a
good friend and accomplished Internet network marketer.
Please pay very close attention to the following time
sensitive
message.

What do you do next?

After you've done your homework you will want to go ahead
and place your solo ad. Place about 3 or 4 at a time and be
sure to track your click through rates. If you don't track
your responses you won't know if your ad is a dud or not.

For example if you place a $50 ad and you only get 40 click
thrus, but you get 5 sign ups that's NOT a dud. You didn't
get many click thrus but you got your most wanted response
sign ups.

On the other hand, if you place a $25 ad and you only get 5
click thrus that ezine is a dud no matter what.

By the way, you cannot directly track which ads are bringing
you sign ups because you are promoting a network marketing
corporate site, so you don't have control over whether or
not you can change certain aspects of the site.

However, you will be able to make strong inferences based on
WHEN your ads are placed. Most of my sign ups come within a
day or two after placing the ad, so you assume that any
sign ups that come within a day or two after placing an ad
are a direct result of that ad.

You will see when you place your ezine ads that they will
most likely not ALL be running on the same day, so use this
piece of knowledge as a point of reference for your
responses.

How do you track your ads?

Here is what I do and I urge you to do the same. Use a good
online ad tracking program. I use HyperTracker and you can
sign up for a one month free trail here.

What ad are you going to use?

This is the ad that I have been using and getting great
responses with.

I only recommend using the following ad: (ONLY exchange my
links with your tracking links and my name)

=============================

Title: Create Passive Income Online - All Hype or Not

=============================


Body Text:

Wanna Learn the Secret of Creating Passive Income Online
From a man who made $3,244,842.32 on the Internet in Only 27
months for FREE?

http://www.the1andonly.biz

Hi [firstname],

I'm so excited about this I had to send this to you
immediately...

My good friend Matt Morris, who is the President and owner
of Success University, has been a partner of mine for the
past couple years and has earned millions online - this guy
really knows his stuff...

He has put together the most amazing Step-by-Step marketing
system the Internet has seen in years. Trust me on this, I
get approached with everything new online and I truly
believe this will take the net by STORM. He's allowing me to
offer this to my members before word gets out to the rest
of
the Internet...

All I can say is GET IN NOW or you'll end up wanting to yank
your hair out later for not jumping on this.

http://www.the1andonly.biz

Here's Matt's offer:

For a limited time, he's waiving his regular $149.95
enrollment fee allowing you to join Success University for
FREE.

Matt doesn't need to do this at all - he's enrolled
thousands of students in over 50 countries around the world.
In fact, all of his advisors, including me, told him he was
crazy for throwing away this revenue...

Until he told us why -- this is where it gets exciting --
and this is where the "catch" comes in - You can enroll at
no charge and will be allowed to plug into Matt's Step-by-
Step marketing system that can earn you thousands of dollars
a month but you have to submit a $2 donation...

Matt's not keeping ANY of the $2 - in fact, he'll be taking
massive amounts of money out of his own pocket to give you
full access to the full Success University curriculum for a
full 14 days.

100% of every deposit will be donated to Feed the Children -
your donation will feed a hungry child for a full week. Our
goal is to feed 6,000 children this month!

http://www.the1andonly.biz

Here's the bottom line:

I'M GOING TO ABSOLUTELY CRUSH THIS!

If you join my team now, I'll put so many people below you
it'll make your head spin! Not only can we help feed
thousands of children around the world - all of us, and I do
mean ALL of us, can earn a fortune here.

Matt has put together the most lucrative residual
compensation plan that has ever been released. You will flat
out earn More Money - FASTER than any other type of
compensation program you've ever seen.

GET IN NOW to secure a position at the TOP of my group.

I'm promoting this like WILDFIRE by emailing my entire
database each month, through my HUGE banner inventory, and
with pop-ups on my sites!

Trust me on this - donate your 2 bucks and watch what
happens in your downline!

Thanks,
Daegn Smith
Comlev Marketing
http://www.the1andonly.biz

=============================

What do you do after placing the ad?

Make sure you use your tracking links and then send me an
email letting me know which ezines you decided to place your
ads in so I can keep the team updated on the blog.

Then wait for your ad to run and track your results.

Wrap up:

Place Solo Ads with appropriate ezines.
Time frame: Ongoing - starting today

Just keep doing this until you either run out of ezines or
the ad doesn't pull any responses anymore.

Note: Please don't underestimate what I've just taught you
here. This I tactic works and it's simple. You will have
questions along the way, so please feel free to email me
with them.

Use this info to get your first few sing ups,

Daegan
Your Director

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