Weekend Update!
Things are really moving along smoothly.
I've recruited 2 new people since my last post and
I used the majority of the weekend to test one of
my new lead capture pages.
I'd like to share my results:
Lead capture page:
http://www.comlev.successuniversity.com/slim
(the advantage of using this page is it leads
to a higher opt in rate than the traditional lead
capture page becuase it only collects name and
email as opposed to collecting name, email, phone,
and country)
Results:
45 opt ins
2 new recruits
Conclusion:
Higher opt in rate does not lead to an overall
higher conversion. Because there is less information
provided for each lead captured the leads tend to be
less targeted so I will discontinue using the new lead
capture page and I will continue to use older more
established version.
That's it for now,
Daegan
I've recruited 2 new people since my last post and
I used the majority of the weekend to test one of
my new lead capture pages.
I'd like to share my results:
Lead capture page:
http://www.comlev.successuniversity.com/slim
(the advantage of using this page is it leads
to a higher opt in rate than the traditional lead
capture page becuase it only collects name and
email as opposed to collecting name, email, phone,
and country)
Results:
45 opt ins
2 new recruits
Conclusion:
Higher opt in rate does not lead to an overall
higher conversion. Because there is less information
provided for each lead captured the leads tend to be
less targeted so I will discontinue using the new lead
capture page and I will continue to use older more
established version.
That's it for now,
Daegan
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home